The new and improved ultimate everyday POCKET TOTE!

* Pre-Orders have now closed - new colours and styles will be available late December *


The new and improved ultimate everyday POCKET TOTE!

We have updated our sell-out original pocket tote style, and you’re going to LOVE it. The size of the bag and pockets haven’t changed, we’ve just taken on board some invaluable customer feedback (thank you!) and made some improvements. Believe it or not, this bag has just gotten better.


Wider and longer straps:

The straps are now a little bit longer and wider (so, so comfortable!!). This means it will be even more comfortable when wearing it over the shoulder, and easier to access (especially if you’re like me, and you’re only using one hand because the other one is full of things or kids!). We had some feedback that a slightly longer strap is more user friendly for guys to use too, so this little update is great for anyone with long arms and/or broad shoulders.


A pocket label:

One of the pockets has a label on it – make this the pocket you always keep your essentials in (eg. keys, phone). If you always keep your essentials in the pocket with the label, then you’ll know exactly where to look for them when you need them.


New name:

And finally, the name! The Original Pocket Tote is now the Everyday Pocket Tote. Because that is exactly what it is. That ultimate everyday bag with pockets, that will help you feel like you’re a little bit organised (even if you’re not, and it’s all an illusion). Now that we have three styles, we wanted to update the name to reflect the different bag sizes and uses.


Available colours:

The best-sellers are back!

  • FOREST: This is the fourth restock of the Forest green, and it’s pretty obvious why this colour is loved SO much.
  • DUSTY ROSE: Of all the colours that we have released, this is the FASTED to sell out. It’s soft and beautiful, and an easy colour to add to your outfit.
  • WASHED BLACK: An effortless, casual, everyday colour (a personal favourite – can you tell?).

New colours:

  • CAMEL: A warm neutral, creamy beige. This is set to be HUGE!
  • LAVENDER: A bright pop of colour, just in time for summer (should this have been named Lavender Haze?).
  • OCEAN BLUE: A washed back version of the Cobalt blue (yes, THAT blue that you’re seeing everywhere).



Shop the Everyday Pocket Tote here!

Or if you’re looking for a zip top version – check out the Zip Top Everyday Pocket Tote here.



A medium sized canvas tote bag with six internal pockets for organising all the things, in a casual and understated style for those who like to keep it simple.

Key features:

  • SIX large internal pockets
  • Comfortable straps x2
  • Sturdy, versatile and practical
  • Casual, understated and life-friendly design and colours
  • Perfect for work/beach/parent-life/everyday


  • 100% cotton 16oz canvas
  • Bag measurements: 35cm X 32cm X 16cm
  • Strap measurements: L 70cm X W 2.5cm


About the Pocket Tote:
The idea for the Pocket Tote was inspired by a “nappy bag” – they have SO many handy pockets! But you can’t really use a nappy bag as a work/gym/beach bag…

The Everyday Pocket Tote has six large internal pockets (proper pockets), and a roomy centre compartment. It is 100% cotton canvas, sturdy and durable. The casual style ensures it is versatile and practical for everyday use – be it work, taking the kids to the playground, or going to the gym.

The pockets help to organise all the various things you need (or may not need) throughout the day, not to mention they keep your water bottles upright! Packing your bag and getting out the door is SO much easier with pockets – you can do a quick check of the things you have packed, without rummaging around your bag.

Pockets help to make life a little bit easier, simply.